CATALYST FOR CHANGE

PRECISION MEDICINE

03.
CRACKING THE CANCER CODE

precision medicine has the potential to change the way we think about, identify and manage cancer care. the impact on both clinical research and patient care will grow as our understanding and technologies improve and precision medicine and biomarkers will transform the delivery of cancer care to benefit both patients and cancer care systems.

the european commission defined [2015] personalised medicine as “a model of medicine that uses the molecular profile [phenotypes and genotypes] for tailoring the right therapeutic strategy for the right person at the right time, and | or to determine the predisposition to disease and | or to deliver timely and targeted prevention” working in collaboration, we can greatly improve access to precision medicines and biomarkers, with a flexible regulatory framework that accelerates access, encouraging policies that invest in and support the use of precision medicines and biomarkers, and educating on the potential effectiveness and efficiency precision medicine and biomarkers can make in our health care system.

precision medicine is rapidly having an impact on how drugs are discovered and developed; how patients are diagnosed and treated; and how health care delivery is channeling its resources to maximize patient benefits. precision medicine is having an important impact in clinical care, the great potential to improve the quality of patient care and to help contain health care costs and it should be directed at individual patients through the practice of medicine rather than through regulatory action.

media release

PRECISION MEDICINE AWARENESS MONTH COMES BACK IN 2021 WITH COLORECTAL CANCER CANADA AND LYMPHOMA CANADA

Montréal, October 29, 2021 – The promise of precision oncology has yet to benefit all cancer patients, disparities in genomic testing, inability to access genomic tests and targeted therapies, and delays in testing create an inconsistent landscape across the country are just some of the challenges Canada is faced with. Precision Medicine Awareness Month is meant to raise awareness about precision medicine, specifically precision oncology and to educate people living with cancer with the knowledge to confidently ask for genomic testing when appropriate to ensure more consistency and access to genomic testing.

This year Colorectal Cancer Canada and Lymphoma Canada are joining the cancer collaborative to help spread the message on the importance of precision medicine and its impact for cancer patients in Canada, but also the impact it can have on healthcare systems if implemented consistently across the country.

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ECPC_Biomarker-Infographic [download PDF]
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